It is highly recommended by most SEO experts that you use keywords in the titles of your posts or pages.
What is a Title Tag?
This title tag is different from Meta tags, but it’s worth considering it in relation to them. Whatever text you place in the title tag (between the <title> and </title> portions – or in your post title box) will appear in the title bar of browsers when they view the web page.
Quick Tip #1
- It’s a good idea to make sure the most important words in your Title are at the beginning – this way, even if your title is cut off at all in the search engine results, readers will still know what your post or page is about.
The actual text you use in the title tag is one of the most important factors in how a search engine may decide to rank your web page. In addition, all major web crawlers will use the text of your title tag as the text they use for the title of your page in your listings. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft’s Internet Explorer or OPERA.
Quick Tip #2
- Make sure each and every page of your blog is search engine optimized.
More than likely, your blog has several pages. You probably have an about page, a contact page, an advertising page, etc. You must bear in mind that each page of your website must be search engine optimized. The title of each page, the keywords you use on that page, and the phrases you use in the content will draw traffic to your site.
The unique combination of these words and phrases and content will draw customers using different search engine terms and techniques, so be sure you capture all the keywords and phrases you need for each page that you have.
Quick Tip #3
- The words in your title are so important – make sure you choose them carefully.
While you want your blog name in the title of your home page, it is probably a waste of valuable keywords and space to put it in the title line of every page on your site. Why not consider putting keywords in the title so that your page will display closer to the top of the search engine listing.
Quick Tip #4
- Don’t waste your Title space with too many “filler words” – make every word count.
Dedicate the first three positions in your title to keywords. Avoiding the use of stop words such as ‘and’, ‘at’ and the like is crucial in search engine optimization.
Quick Tip #5
- While keywords are important, make sure you don’t overuse them.
Remember that too many keywords within the same page or post can be just as harmful, if not more so, than no keywords at all.