Today, we are interviewing Perma Malik, author of How to be a Work-at-Home Mom: The Happily Ever After Guide to Leading the WAHM Life. Perma is a successful business blogger, social media manager and freelance writer. Owner of The Mom Writes and Social Media Direct, she is passionate about helping other work-at-home mothers rock their lives as a WAHM.
What made you decide to write an ebook?
After getting a LOT of questions by aspiring and new work-at-home mothers as well as reasonably experienced ones about better ways to manage time, home, health, I realized there was a real need for a solid, information-packed resource that could offer moms the tools and tips they needed to make working from home work for them.
How did you go about deciding on the topic for your ebook?
It was easy. After I realized the need, I did a quick search to see the kind of eBooks that were currently available on the topic and when I realized that there weren’t many that addressed EVERYTHING about working from home, it was time for me to write one.
How did you even get started with such a big task as writing an ebook?
This is actually my 2nd eBook. The first one I give away for FREE to my email subscribers. Once I know what I have to write about, I dedicate time everyday to work on the ebook. Besides writing, I also spend a little time planning the launch and marketing strategy.
How long did it take you to write your ebook?
This one took me exactly 30 days. Yes, that may seem a lot but I was juggling this along with my other business activities. Plus, I wanted it to be really, really useful and spent time (with my husband) creating downloads that readers could use, getting interviews from successful mom entrepreneurs so that readers can learn from their examples, and basically, putting together a go-to resource for a work-at-home mother.
What are a couple of things you did to launch your ebook?
The first is the price. The eBook was available for a special low price in the beginning. Next, guest posting and promoting it via social media. I also emailed my subscribers with specials and offers. I also plan to start an affiliate program post-launch to keep the buzz going.
I am more of a soft-launch person and prefer relationship building and networking. However, depending upon your own personality, you can always use snazzy sales pages and more targeted selling practices.
What is one tip you would offer to someone who wants to write their own ebook?
Actually, I have two! One, research your topic thoroughly. Even if you are an expert in the field, it always helps to know what’s already out there and what’s not. Two, write it. Don’t sit on it. Don’t overthink it. Write it.
Please tell us a little bit about your ebook:
Titled, How to be a Work-at-Home Mom: The Happily Ever After Guide to Leading the WAHM Life is a 70-page resource for anyone who is working from home or planning to. From how to find a job or a business idea to budgeting for your business, promoting it for free, productivity and time management to managing home, including your spouse, keeping kids engaged, the eBook covers it ALL.
There are samples of pitches(including the EXACT one I use) to help you land clients, interviews with successful work-at-home mothers, including the owner of The Mogul Mom and Editor-in-Chief of Blissfully Domestic and actionable Reminders to Yourself at the end of every chapter.
You also have a WAHM Toolkit section that includes FREEBIES to help you build your business, from the ground up- downloads to help you track expenses and productivity, a list of places where you can list your services or businesses, press release sites and more.