I once asked a few pro-bloggers their thoughts on the best way to invest in my blog. The majority of them all mentioned setting up an account with an auto-responder provider such as Aweber and working to build my email list. In fact, in my research over the years, I have found so many big bloggers who say that one of their regrets in starting their blogs was that they didn’t set up their mailing list sooner.
What Are Some Profitable Ways to Use Your Email List?
1. Offer an email course.
Write up a course or use your articles to create a course that you can offer to your visitors.
You’ll be able to educate people about your product, if you are offering one through your blog, and increase your sales by showing them the benefits they’ll get from purchasing from you. Or, if you’re using affiliate links to earn money through your blog, an e-course is a great way to give your readers more information and recommend those products and services (via your affiliate links) that can help them even further.
2. Send excerpts of your ebook.
If you’re selling information products through your blog, such as an e-book, you can increase your sales by showing your visitors firsthand the valuable information you have to offer them.
Simply string together excerpts of several or maybe just one chapter of your ebook, and then offer your autoresponder series to your visitors.
If you have an affiliate program, increase your sales by making this autoresponder series (as well as any email course you offer) available to your affiliates. And, by the way, if you’re selling any kind of product or service through your blog, I highly recommend setting up an affiliate program of your own.
3. Publish an ezine.
With broadcast capable autoresponders, you’ll be able to double opt in all your new subscribers and send out your issues on the schedule you want. Use your ezine to provide your readers with “exclusive” information and promote an affiliate link every once in a while to show them products and services they could benefit from.
Promote your ezine on your site, and submit it to ezine directories and ezine announcement lists.
If you write articles, you can also get more new subscribers by using your resource box to promote your ezine.
You can also promote your ezine in your signature file and get more new subscribers through your day to day emails and also from your posts to discussion lists and forums that you’re a member of.
Make one of your best, current ezine issues available by autoresponder.
Then offer it on your site, and also, when you can, include it along with your other ezine information when you submit your ezine to ezine directories.
5. Publish an article announcement list.
Get more ezine publishers and webmasters to publish your articles on a regular basis by creating a list that announces when you’ve written a new article or articles.
You’ll be able to keep in touch with people that enjoy your writing, helping you to get your articles published more often and increase traffic to your site.
6. Make a training course available to your affiliates.
Offer a generic email training course that your affiliates can use to learn how to successfully promote your products and earn commissions.
Your affiliates will have a handy resource that they can print out and go back to again and again, and you’ll be able to increase your profits by helping your affiliates get started on the right track.
Questions or Thoughts About Autoreponsders?
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